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research management

We recommend the most relevant research methodologies and lead projects all the way through – like we are part of your team. We help uncover insights that create successful consumer marketing campaigns, product innovations and compelling shopper selling stories.

Let's Connect

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research management

Let's Connect To Discuss Your Unique Needs

Kristina Dadswell

Our experienced researchers are fluent in translating business objectives into research objectives. We are laser focused on choosing the right research methodology for you.

Our team consists of experienced researchers with background in both the vendor and client sides of the business.

We offer an unbiased view of the exact type of research to help make your business decisions.

We have excellent long-term relationships with key vendors across North America and know what they can offer, who offers it best and who is evolving to address the needs of today.

We work with various blue-chip clients who either have decided to outsource their consumer research team entirely or need extra support on their research team on a project basis.

Let us help you uncover insights that create successful consumer marketing campaigns, product innovations and compelling shopper selling stories.

I love working with Kris! She is more than a trusted research partner. She has become a mentor. Kris goes above and beyond: always giving thoughtful consideration to our current business dynamics, in addition to the innovation pipeline; to deliver holistic guidance to the commercial team. She also goes beyond simply recommending the best —and the newest— research methodology. She takes the time to help me understand. Her expert advisement has played a critical role in my own success in the innovation function of my role.

Namratha Shetty

Sr. Brand Manager
WK Kellogg Canada

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SOLUTIONS

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qualitative

Listening to different perspectives —and making sense of what it all means, for your business— is the heart of our qualitative practice. Sharing real voices and individual stories within your organization can do more than answer market research questions... it can inspire.

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vivid

research management

We recommend the most relevant research methodologies and lead projects all the way through— like we are part of your team. We help uncover insights that create successful consumer marketing campaigns, product innovations and compelling shopper selling stories.

learn more →

vivid

intelligence

Sometimes you just need fresh eyes and fresh perspectives. We're here to help! Brief us. Send us your documents. We'll analyze the information, write the recommendation, and build an impactful presentation for you.

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facilitation

We are meeting experts. Truly. Meetings can be productive and enjoyable. We promise. Let us help you make every meeting you lead a worthwhile investment —and an engaging experience— for everyone involved.

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learning

We set people up for success. We are leaders in content development, live in-person learning workshops, individual or group coaching. We can help take your internal development agenda to the next level.

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innovation

We help companies figure out where to play and how to win. From start to launch, we offer creative approaches to solve innovation challenges with new products, new business lines, new positioning, and new claims.

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