I have worked with Kerry and Mauer of Vivid in various capacities for the past 12 years. Vivid is the result of their passions and experiences in consumer insight, strategy, and facilitation. Vivid is an on-going partner in our business and each time I work with them they exceed my high expectations.

Scott Cooper Chief Sales Officer, Molson Coors Canada
Scott Cooper

I have worked with Kerry and Mauer of Vivid in various capacities for the past 12 years. Vivid is the result of their passions and experiences in consumer insight, strategy, and facilitation. Vivid is an on-going partner in our business and each time I work with them they exceed my high expectations.

Avi Levine Consumer & Market Insights Lead, Canada, Unilever
Avi Levine

Not only did we get an abundance of potential claims for use on our brand, but we were also able to look at a 5 year claims roadmap to ensure we were evolving our claims messaging in a relevant and strategic way. The session that vivid connections facilitated for us was thoughtful and engaging and well worth the time spent.

Babita Bhattal Marketing Director, GSK
Babita Bhattal

Faced with a challenging project and multiple stakeholders, Vivid developed a unique approach that blended consumer research with a series of inspiring workshops. They brought creativity and helped our large cross functional team and agency partners collaborate to explore new ways of thinking. Their creative energy was all the while balanced with thoughtful consumer analysis and excellent project management, making them a true partner on this journey.

Jacqueline Ryan Former Head of Diversity Marketing, Royal Bank of Canada
Jacqueline Ryan

Vivid Connections has been our research partners for the past 5 years and have provided sage counsel on many of our key marketing initiatives from innovation to communication to product testing. They are an essential extension of our marketing team.

Laura Jones Senior Marketing Manager, Dr. Oetker Canada
Laura Jones

As a young brand we had evolved since our launch in 2010 and needed to better understand our impact with Advisors and Stakeholders. Vivid brought a fresh perspective and strong analysis to the qualitative research they conducted. They continued to deliver dynamic and collaborative workshops where we developed a Brand Being. The work we did with Vivid fueled our momentum to make crucial changes in our business. The ideas developed have inspired our team and lead to some inspiring new communication.

Lori Landry Chief Marketing Officer & Head of Institutional Business, Sun Life Global Investments
Lori Landry

I’ve known and worked with Kerry as my personal and professional coach through Chocolate Villa since it began in 2008. She has a natural way of connecting with people and getting right to the heart of the issue. Her professional guidance has helped me build a thriving business, while maintaining my personal values of growth with balance. Kerry’s coaching skills are superb and authentic, and it has been a privilege for me to have her as my trusted advisor.

Merrilee Buchanan Principal Consultant, Villa Leadership
Merrilee Buchanan

We had the exciting opportunity to pull together as one marketing team, following a merger. We hired Vivid Connections to lead our team in a 2-day offsite facilitating exercises in change management, team building, and visioning. It was an awesome couple of days, and a great start to our team coming together. Vivid kept the flow of the 2 days engaging and entertaining and our newly formed team responded beautifully. It exceeded our expectations and we plan to work with them again.

Nicki Gravina, Babita Bhattal, Sabrina Sharpe Marketing Directors, GSK Canada
Nicki Gravina, Babita Bhattal, Sabrina Sharpe

Caroline is an excellent moderator and strategic partner. She is able to quickly understand our business issues and deliver insightful and relevant recommendations. Her amazing energy, use of more creative techniques and skill at engaging respondents are just some of her assets.

Patty McGrath Head of Consumer Insights, Seventh Generation
Patty McGrath

Vivid’s contributions to Molson Coors’ training program and strategic planning process have been central to the momentum and success we are enjoying in the marketplace. Vivid’s team are always energetic and creative in their approach and the ideas they create are magnetic.

Peter Nowlan Former Chief Marketing Officer, Molson Coors Canada
Peter Nowlan

Vivid did an amazing job bringing a complicated topic to life with the perfect blend of theory, practice, and humanity. They really understood how to build a program that delivers on ambitious objectives while keeping the needs of our learners top of mind throughout the process. Vivid was able to integrate our input and push our thinking when needed to create a program where everything from the mood to the content to the exercises reinforces the spirit of our topic. This program will drive lasting behavior change for our organization… and their team was a pleasure to work with from start to finish.

Scott Coligan Marketing Insights Manager, Miller Coors
Scott Coligan

Vivid connections is our partner for strategic facilitation. Recently they collaborated with us to bring our company vision to life. They led us through several workshop sessions to ideate, prepare, and coach our leaders. The end result was powerful and inspiring. I could not have been more pleased!

Sharon MacLeod Marketing Director, Univeler
Sharon MacLeod

Working with Deb and Vivid Connections has been a great experience. Deb is a true business partner, who works with us to understand our business issues and designs the best research path to help us make actionable recommendations. She does a wonderful job of providing innovative approaches that weave together Qualitative and Quantitative research with ideation sessions and input from stakeholders. Deb has also built strong relationships with our cross-functional partners, which helps drive great internal engagement. Deb’s unwavering passion for the consumer has helped us uncover new insights to strengthen our innovation plans and ensure in-market success.

Heather Young Associate Director, Innovation & Pipeline, Kellogg Canada
Heather Young

We partnered with Vivid Connections to design and deliver a comprehensive marketing learning program for our junior level marketers. Covering topics such as consumer insight, brand identity and brand & communication planning, the daily sessions were insightful, relevant and engaging. It has made a noticeable impact to the skill level and confidence of our team.

James Oh Vice President Marketing, Whirlpool Canada
James Oh

Vivid brought a fresh and thoughtful perspective to our innovation workshop. I’ve participated in and coordinated many similar workshops before, but this was one of the best. It was organized, insightful, and produced compelling and actionable results.

Christine Lee Global Claims Manager, Univeler
Christine Lee

Kerry’s guidance as a coach really found me at exactly the right moment. When you’re making career-defining decisions, what you need is a person who is open, knowledgeable and structured in their thinking to help you navigate all the questions and uncertainties. Kerry was instrumental in this transition. She helped me articulate my goals more clearly, and facilitated great conversation around the means to achieving them. She was also indispensable in providing advice and resources throughout the process.

Mak Kattan Strategic Planning Director, DentsuBOS
Mak Kattan

With experience in brand development and consumer insight, Vivid Connections was the perfect choice for us to partner with for our strategic workshop. Their staff facilitated a very successful session, and delivered the output on time and in full. They fostered a dynamic environment in which the entire cross functional team could contribute and be thought leaders.

Ian Busch Brand Development Manager, Hellmann’s, Unilever North America
Ian Busch

We recently partnered with Vivid Connections on the design, development and delivery of our new global Integrated Marketing Communications approach. Vivid unified content and frameworks from across our organization and imaginatively brought concepts to life using best in class examples from the marketplace. Their experiential learning techniques, stunning presentation and learner materials, as well as high calibre live delivery, received accolades from our global audience and leaders.

Chuck Buckingham Consumer Excellence Capability Director, MolsonCoors Brewing Company
Chuck Buckingham
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